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The Importance of Having a Life Vision with Ron Phillips

SHOW SUMMARY:

In today's show, Larry talked with someone he considers a mentor and a real estate and business guru—Ron Phillips.

Ron Phillips is a real estate investor, broker, educator, and author. Over the past 9 years, Ron has personally helped over 5,500 individuals by helping them invest in property using his "Golden Rules" of high quality property selection. His primary advice is to only invest in quality properties that can stand the test of time (in up as well as down economies).

In this episode, you will learn the importance of having a clear life vision to succeed in real estate and business.

SHOW HIGHLIGHTS:

  • Reasons we get into business
  • How he got into real estate
  • How he got into the rental business accidentally
  • Filling the gap between education and implementation for people who want rental properties
  • From selling rental properties to creating a property management business
  • Doing multifamily projects
  • What to know to ensure success when starting out
  • Business as a team sport
  • How to know it’s time to start working on generating passive income
  • Knowing your life vision
  • Cash and cashflow
  • Creating your own life vision and determining how much is enough
  • Putting price tags on your vision
  • Knowing your WHY
  • Doing the calendar
  • His future plans
  • Real estate as a vehicle, not a passion

Quotes:

  • "Freedom comes from the financial ability to be able to do what you want, when you want, with whom you want, and as often as you want."
  • "Bigger is not always better. You can always get better before you get bigger."
  • "Keep it small. Keep it all."
  • "Real estate is a vehicle so that I can actually live my passion."

RESOURCES AND LINKS FROM THIS SHOW:

  • RP Capital
  • Ron's contact information: (801) 990-5109

SHOW TRANSCRIPT:

Larry: Welcome to the Brain-Pick-A-Pro Show live from Lake Wylie South Carolina and also in Charleston South Carolina is my good friend and he’s a mentor, he’s a phenomenal guy a real estate guy. I call him a real estate guru, I call him a business guru. He is somebody that has taught me a lot. He’s very passionate about a lot of things. And you know when he’s serious about something you can tell, right. But Ron welcome to the show buddy.

Ron: Man I am happy to be here buddy. The feeling is mutual, thanks for that intro. I appreciate it.

Larry: Yeah man. I’m telling you what man I learned so much from you. You really don’t know this okay. But you and I mean we’ve really only got to know each other really good. I feel like in the past little while being in a mastermind together, two masterminds actually together.

Ron: Right.

Larry: But you’re kind of like E.F Hutton, when Ron speaks people listen, right. Because I mean you really are a rock star in what you’re doing and you and I have had these conversations. I mean you’re living the life now. I mean there’s a lot of guys out there that are building business and they’re working really hard and I’m one of them. And you’ve built and business and now you don’t have to work hard.

And you’re doing what you want to do, living out on the beach in Charleston South Carolina. And riding your bike all the time and stuff like that. And I just really appreciate who you are and what you stand for. And man I’m just looking forward to being about to pick your brain for the next 30-40 or so. And have you pour out into our listeners because I know you got a lot of wisdom.

Ron: Well listen, thank you for that. I am a little bit passionate about that particular topic. But I should preface everything that I may or may not say today by nothing that I say means that you don’t have to work hard.

Larry: Right.

Ron: I mean I believe that everybody feels like that if they just continue to work hard and work hard and then harder and harder, without ever stopping to assess what they’re doing, that they end up at the age where they wanted to stop working and they either can’t or they don’t know how.

Larry: Right.

Ron: Which is unfortunate because that’s not why any of us get into business. We get into business for any number of reasons. Mine was freedom, I don’t know about everybody else but mine was freedom. And freedom comes from the financial ability to be able to do what you want when you want with whom you want and as often as you want. Think about that for a second, I think that’s why everybody got into business. Otherwise we go work for somebody else, right.

Larry: That’s exactly right. Now before you jump in and tell people a little bit about your back ground, I want to say a few little things about your background. I mean I’ve got your bio here, I know a lot about you. But I wanted to be able to look at this I mean you’re an investor, you’re a real estate broker, national speaker, number one bestselling author.

Over the past 17 years as an investor, and you’ve bought and sold thousands of properties through your companies. You’ve helped other people buy over 6,000 properties. You manage investment funds, property Management Company. I mean just everything you’ve done just literally blows me away. I’m really excited to be able to call you a friend.

And I learn a lot from you every time we talk. So tell our listeners a little bit about your background maybe how you got into real estate and how your businesses kind of grew and you branched off because now you’ve got people that run everything for you. And you’re not even in the same city. I mean you were able to pick up and move-

Ron: I’m not in the same state.

Larry: You were able to pick up and move your entire family to where you guys wanted to go. And you’ve got your team clear across the country and they’re running your businesses for you. So how did you get started and how did you grow and get to the point where you are today?

Ron: Well I started like probably a whole bunch of people who’re listening to this and probably not unlike you guys started Larry. I went to a seminar, I had just freshly been unemployed, not by my choice. And I had a young family, I had bills to pay and I was trying to figure out how to make it work. I was reading some books, they steered me towards real estate.

And then I saw that ad, the ad that still works today: Millionaire Real Estate Investor Seeks Apprentice. And I actually legitimately thought it was a ‘Help Wanted’ ad I didn’t think it was a seminar thing. But I went bought the seminar and I learned and I also learned at the same time my initial disdain for the coaching and seminar that’s not done right.

Where people promise one thing and then they don’t deliver. And it makes me really appreciate guys like you who do it right and you actually help people. But I will tell you that the guru who didn’t do what he said he was going to do, he did teach me enough. So I’m like, “I got to give the guy pretty good credit. He taught me enough to be able to go out and do this on my own. So well he didn’t fund my deals like he said he was going to.

Larry: Right.

Ron: I said, “You know, screw it!” he said this thing works, let me go try it at least. I mean let me give it a try.

Larry: Right.

Ron: So I did and I made just under $20,000 on a flip in just under 30 days. And I never looked back I mean I went got my brother and I said, “Man you need to come do this with me.” We rehabbed houses, we wholesaled houses we bought houses subject-to. We did pretty much everything we could learn how to do we did. And then we kind of accidentally got in the rental business.

Because HUD changed their guidelines back in the early 2000s in Kansas City where we were and they made you have a year on title seasoning right, because there was some fraud happening in Kansas City. Man, we got stuck with properties that we had put tenants in. and we started talking to people who had rental properties because we were trying to figure this new business out.

Larry: Right.

Ron: And one thing I realized was that those guys always had more time than me, and it sure seemed like they always had more money than me. So at that point when I started that, I realized that this rental business and what I had kind of accidentally stumbled into was a pretty good gig and that more people should be doing it.

And that when I told people about it they gravitated towards it. And I noticed that there was a need for busy professionals who couldn’t go out there, they don’t have time because they didn’t get fired yet, right. They don’t have time like I did to go and put these deals together. And that’s where my current business which I’ve been doing since 2005 was spawned.

It was me filling the gap between education and implementation for people who wanted rental properties, or income producing properties. So that what my core business today does, we match investment properties with clients who’re too busy to otherwise go get them on their own and we do it all across the country.

Larry: That’s huge. In fact it’s kind of funny you’ve been in the seminar business, but you instead of going around teaching people, and educating them, you actually go around and actually provide them with investments, right.

Ron: Right. So instead of selling them, we kind of did it backwards, right. We gave the education away for free because we had our product was the actual real estate. So we would go educate people why you would want to buy rental properties.

And then we would sell them the product on the backend, right. But that doesn’t work so well for flipping and rehabbing and wholesaling because you got to go out there and find deals which means you got to learn how to do that. Because I’ve done both, that’s not a product you can just deliver to people.

You have to be able to deliver an education and in some cases like what you do provide some awesome coaching as well to help people get past some of their fears or anxieties or whatever it is that’s holding them back that’ll get them to get out and get a deal.

Larry: Right, exactly. Now I remember you and I, I mean we just spent a couple of days together over in St. Louis at a mastermind, and you told me you started out literally door knocking, right?

Ron: We started in the warzone in Kansas City which apparently right now is not as dangerous as St. Louis. But it’s legit a dangerous place. And we printed-because we didn’t have hardly any money man I’d just got fired and I’d just started up.

So what we did is we printed on this god-awful ugly yellow and lime green paper. We printed, ‘We Buy Houses’ on the front with our number. And then on the back we printed, it was No Money Down and then we listed our houses that we had for sale.

Larry: Right.

Ron: So it was a dual purpose flyer and we did literally in the warzone in Kansas City we went door to door and we did hundreds of fliers a day. And then we would go do the rest of our work after that. So that’s how we marketed I mean we legitimately you’ve heard of guerilla marketing?

Larry: Yeah.

Ron: Yeah well that’s what we did. So I’m not saying people shouldn’t work hard Larry. I worked hard baby.

Larry: Oh I know that, I get that man. But you’ve paid your dues see, you’ve paid your dues, right. Yeah so you went from the door knocking and it’s almost like I use the term roll with the changes, right. You couldn’t sell the properties, there was seasoning requirements so you got into the rental business. And one of a friend of our Dave Stead calls that The Fire Alarm, right.

When something stops you got to have something else to pull when the fire alarms fault, right. So you naturally went from selling rental properties and then you created a property management business so you had your own clientele built right in, right.

Ron: Yeah and then I got sick of the management business and I sold it in I can’t remember when. And then the management game that is the absolute game that makes or breaks rental properties. You have got to have good management.

Larry: That’s so true.

Ron: That’s the name of the game. If you don’t, it’ll be the worst thing that you’ve ever done in your life.

Larry: That is true. And from there I mean you’ve even moved into multifamily and working with other investors and doing multifamily projects as well, right.

Ron: Yeah we partner mostly with our clients and buy larger projects because a lot of our people have graduated. They started with a single family home and we’ve been doing this for a long time, and a lot of these people have made a lot of money over the years.

Larry: Right.

Ron: They’re kind of in between already for a big year but cannot really.

Larry: Right.

Ron: So we partner with them and we go buy larger deals and then I manage the fund itself. And yeah it’s worked out really well. We’ve done several of those, probably do another couple this year. And I just do them as I find a really good deal and as I have the time that I want to give up for it. But yeah those are really attractive when done right.

Larry: That’s so true. In fact you and I went to a training together on multifamily not too long ago.

Ron: Yeah. I was just getting ready to say that I think sometimes people when they’re beginning they think that the guys who have been doing this forever already know everything. So they don’t go to trainings and they don’t pay coaches.

Well you and I have seen each other at enough events that we know how much we paid for them to know that we pay a lot of money today than we ever did when we first started, not only to maintain but to learn. Because in a big group of really smart people you’re going to learn something new even if you think you know everything under the sun which none of us really do.

Larry: Yeah I’ve always said you don’t want to be the smartest guy in the room.

Ron: Now that’s the wrong room.

Larry: That’s exact, you’re in the wrong room. That’s for sure. So tell us a little bit about business in general because we’ve talked enough to where I mean you’ve actually coached and mentored and helped other people. And I mean business is business, right.

Ron: Yeah.

Larry: So tell us a few things about when somebody is maybe starting out in business, what are some things that they can do to ensure their success? Just give us a little bit of feedback about that.

Ron: I think that one of the biggest pitfalls that new people make when they first start to have some success is that they think bigger is better.

Larry: Right.

Ron: And it’s not always better. I learned that the hard way I’ve grown businesses to hit the ceiling and then had to shrink. And you talk about scale, I’ve scaled up and I’ve had to scale right back down, learn a few hard lessons. But I think you get around other people and unfortunately out there, everybody puts on their game face, right when they go to an event.

And you assume that everything is rosy and everybody else is garden. And you peel back all the layers and a lot of times it’s not those guys that have scaled to have these businesses that you look up to, a lot of times are slaves to their business, because they haven’t thought through anything other than scale. So I think a lot of new entrepreneurs they get out there and they finally have a taste of what it’s like to succeed financially.

They start to make some good money and then they just go all in. they push all their chips into the middle of the table, they put everything back into their business. They work two times harder than they were because they figure in two years, I’m set. But it almost never works out that way. In two years you’ve completely changed.

I remember distinctly Larry we talked about this at the mastermind, I distinctly remember when $50,000 was an enormous amount of money on an annual basis to me. I mean I looked up to people who made 50. And it’s amazing how once you have a little bit of success how the numbers change. And it’s funny because if the numbers changed to make you comfortable, something else changed.

Right, you bought a lot of stuff, you have more bills and I think when people push all their chips in the middle, sometimes they go a little overboard and it causes them stress. And a lot of times things don’t end up in business exactly how you want. And since you put all your chips into the business, there’s nothing left.

And if it crumbles, it creates massive stress. And then I think as entrepreneurs we think that the stress is just on us but it never is. The stress is on our team, it’s on our families, it’s on our friends, it’s on everybody we come in contact with and that’s unfortunate. So I think if there’s one pitfall that would be it; bigger is not always better. And you can always get better before you get bigger.

Larry: That’s so true. I’ve had several people in last couple of weeks tell me, “Keep it small, keep it all.”

Ron: Scaling requires people, and people take money. And look there’s nothing wrong with that. Business is a people game. It’s a people sport, it’s a team sport. I think business owners who don’t treat their team as an actual team like that they’re actually a member that plays on the team.

Larry: Right.

Ron: I think that’s unfortunate as well because everybody that’s participating on the team, they need to have their moment to shine as well. And we should be as entrepreneurs building people up inside of our organization. It doesn’t necessarily mean that scaling means more people, it means better before bigger, right. And that means everybody including the entrepreneur have to get better in order to be bigger as a company.

Larry: You have to be ready to scale.

Ron: Correct.

Larry: You have to be ready to. And there comes a time I mean it’s like a lot of the students we talk to, I always ask them, “What do you need? Do you need cash now or do you need cash flow?” Everybody says, “I need cash now and then I want cash flow,” right.

Ron: Correct.

Larry: So how do you make that determination when it’s time to stop just churning and burning and wholesaling or fix and flips or whatever, and then start building some passive income? How do you know when it’s time to start working on the passive income?

Ron: So and I only learned so if I say this without a preface it’s going to sound like I knew this since I was like 15 years old which is absolutely not true, right. But the biggest game changer for me specifically with what you just asked was when I actually got really clear about what I really wanted my life to look like. So I guess that’s the second mistake is that the business owners and entrepreneurs because we’re so good at building business and making money.

Larry: Right.

Ron: We don’t ever really stop to think about what we’re doing and why the hell are we doing this?

Larry: Right.

Ron: And what does life look like?

Larry: And who are we doing it for?

Ron: Yeah so we pull these numbers that we need to have out of our backside and we say, “Man when I get to a million dollars I’m set.” Well here I’ll make this promise to whoever out there that is listening, when you get to a million dollars, the number will no longer be a million dollars it will be $10 million. And then when you get to $10 million it isn’t going to be $10 million anymore it’ll be something else.

Larry: Right.

Ron: And you got to ask yourself why; what does that number signify? What does it stand for? Have I actually sat down and thought about how much my life actually costs if I could live it any way I wanted? And the realization you talked about me moving to Charleston, well the realization of all of what I’m living currently is that somebody smacked me one day and said, “Have you really thought about what life looks like?”

And once I looked at it and I talked to my wife and we both looked at it together, life wasn’t anywhere near as expensive as I thought it was, to live how I want to live like right now. And it’s amazing when you get clear and focused on whatever the goal is because in business I guarantee if somebody starts out in business they say, “Man I want to make $200,000 this year.” By the end of the year if they’re focused and driven they’ll make $200,000.

Larry: Right.

Ron: If they say they want to make a million next year after making 200, they probably can. That comes from focused concentration and effort in one direction, right. But it’s the same thing with your life. So if you know what it is you want and you know what it costs, how easy is it to go get it? It’s really not that complicated.

Larry: Right.

Ron: How do you know when to stop doing the cash and doing cash flow? I think it should all be done at the same time.

Larry: That’s a really good point. I’ve seen a lot of investors that they’re all about the wholesale, the wholesale but also real estate is cyclical, right. So like right now our model is we’re wholesaling everything to build up some cash reserves. So when everything goes on sale we’ll have a lot more buying power.

Ron: Yeah.

Larry: Right. You mentioned about why are you doing this and you talked to your wife and that’s the reason you’re in Charleston right now. I think that’s the difference between your business goals versus your family goals. And we talk in one of our masterminds a lot about our personal vision, right.

Ron: Right.

Larry: And I don’t mind tell people that’s something I’m still personally working on. I haven’t really sat down and said, “Here’s what I want to do on a daily basis,” I’ve always been excited to be in the office, the camaraderie, hearing the bell ring selling another house buying another house. The bell just rang a few minutes ago, I don’t know if you could hear it.

But the bell just rang a few minutes ago. But that’s something I’m in the process of doing. And walk people through that process of what they need to do because I’m sure there’s a lot of people watching that are already in business. Maybe they’ve already scaled or maybe they’re scaling and they’re trying to push and get to that next level.

But there’s also some people that are brand new and we don’t want them to create a business that they become a slave to. We want them to eventually get to where Ron Philips is, hanging out on the beach all day long riding his Harley hanging out with his family, right.

Ron: Yeah, right because that is all I do Larry is hanging on the beach and riding my Harley to the beach. And when I get sick of it I ride it back home. But no I got your point.

Larry: Now I know you got stuff going on don’t get me wrong.

Ron: I know, I get your points.

Larry: Ron does what Ron wants to do. We both know that.

Ron: I think that if I had known what I learned like two years ago when I first started, it would have been a heck of a lot easier for me to build a business that serves me way faster than I did. Because I was just completely unaware. Like everybody else I just thought that my business had to continue to get bigger and bigger.

So I think if you’re starting out, when you’re starting out especially if you’re starting out like I did and like you did Larry where we’re wholesaling or rehabbing and there’s big chunks of money coming in, I call that real estate crack.

Larry: Right.

Ron: And that you just got a hit. And that means you just need more and more and so people just go and go. And they spend the money and they need to go get the hit. That fast cash that really feels good in the moment, right and it’s really hard to take some of the profit off the top and go buy something that’s healthy.

Larry: Right.

Ron: Right, because you put it into the health terms right, you ran three miles this morning I saw your Facebook live. You ran three miles this morning. That’s something you do for your health and in the long term that makes you feel good and maybe in the moment a little bit.

But it’s not like taking a hit of crack I would assume. I mean I’ve seen it on TV, it’s an instant hit, right. Well rental properties or cash flowing assets, they’re not. They’re a slow drip of something really good and positive. It’s like vitamins.

Larry: Right.

Ron: And your mom told you to eat your vegetables and take your vitamins and do all this stuff because it’s healthy for you. Well that’s kind of like it is. I’m not suggesting to stop getting the quick hit.

Larry: Right.

Ron: I’m suggesting to take a little bit of the profit and put it into the slow drip machine because if you do, when the quick hit goes away like mine did, you won’t be scrambling as much. You’ll be able to sit calmly for a minute and really think about what’s going on in the market and how you want to act instead of react to the situation.

It gives you options and choices that before you didn’t have. So the answer is you need both but it doesn’t have to consume your life, it doesn’t have to destroy your family. And if you just don’t get out of control with your expenses meaning buy the Bentley and all this stuff immediately, buy that stuff when you’ve got the money to spare.

If you can pay cash for it, that doesn’t hurt you or affect your life or anything like that, then go buy the Bentley, that’s cool. But don’t get over leveraged to where it puts pressure on you to stay longer at the office and away from the people that you claim you care about.

Larry: Man that is huge. I remember reading somewhere someone asked Rockefeller one time, “How much is enough?” and his response was, “Just a little bit more,” right. So share with our listeners a little bit about how can they come up with a plan for their own vision, and to determine how much is enough.

Ron: Okay this is going to be really simplistic.

Larry: Good, I like simple.

Ron: I think it takes and every year I do this and actually after our last mastermind I’ve just got mine back out to see which parts of my vision I’m not living very well.

Larry: Right.

Ron: My vision consists of a few different parts. But the simplified version is just you need to sit down and think through if your life could look any way you want it to look, you got to take all the filters and the blinders off. You got to completely remove business from yourself for a minute and just focus on how you would like life. And put no limits on it either. Just go crazy, whatever it is you say that’s what you want, then you put it down. If you’re married your spouse should do this too but they should do their own.

Larry: Separate.

Ron: And you should do your own separate and then you guys should come together and look and see what already dovetails, right.

Larry: Right.

Ron: And then try to support the other stuff too. But then you put all that together and then you put prices on it. So in my vision we take a couple of trips a year as a family and my and I travel, we love to travel. So I put that on the vision. We also put some of the places we wanted to go so that we had price tags that we could associate with those.

Larry: Right.

Ron: Because everybody’s vacation is going to be a different price tag.

Larry: Sure.

Ron: We have a place we wanted to go. We want to go live at the beach, we wanted to pick a beach and actually move, live on the beach. That actually changed a little bit because beach houses are a little way too close for me together on the beach. I want to be close enough now that I can get to the beach really fast.

Larry: Right.

Ron: But you just sit down, you put all that stuff down and the most important part of it is, you put a price tag to it. People will be shocked at once you put the price tag down at how little it is. I really believe that, especially if you’ve been in business for a while.

If you’ve been in business for a while and you can already afford the Bentley or you already have the Bentley, you’ve already got the toys and the stuff, when you do yours it’s going to look different than the person who’s probably just starting out.

Because you’ve already learned that getting the stuff really doesn’t bring you that much joy. It’s actually creating experiences with the people that you love. That stuff, while a trip to Europe costs a lot of money, if it’s on my vision and I can plan for it, it’s not that much money.

Larry: Right.

Ron: Then I take that annual and I just say, “Oh that’s what I have to make annually. Then I figure out how much passive income is it going to take me to get there, and once I have enough passive income to get there, not only do I not need the quick hits anymore but I can consistently live my vision unless I change it, right.

Larry: Right.

Ron: From a financial perspective, what I learned when I did that exercise was that I really didn’t require that much money to do what I really wanted to do.

Larry: Right. so is it a good comparison I guess to say that everything you’re talking about, creating your vision your spouse or significant other creating their vision coming together putting their price tag to it, would you call that the why?

Ron: Yeah it’s also the what. So it’s the ‘what’ because of the ‘why’.

Larry: Right because everybody says you’ve got to have a why; what is your why? So the vision is the why and it drives everything else.

Ron: Right. And I think that’s why it’s really important to not the blinders on, not put the filters on the top of it. Because I think a lot of people, here’s the thing; you show up at the office every day you work 18 to 20 hours a day, you sleep at the office sometimes. And you claim that the reason you’re doing that is for your family but you never see them. Could that possibly be your why? It can’t if you’re being honest. It cannot possibly be why.

Larry: Right.

Ron: Right. it’s what you’ve told yourself to convince yourself it’s okay to do what you’re doing but it’s not really why. And if you sit down in a quiet place and you actually list things out and especially if your wife does or your husband or significant other, you put those together and they match.

And then you’re still doing that stuff, you got to ask yourself what really is my why? I mean what is my why? Because if I’m not trying to move towards what I just wrote down that I really want, what the heck am I doing? It allows you to be introspective about what it is that you’re accomplishing.

Larry: Right. And it’s not just money stuff that you put down like I want the Bentley or I want the Harley or whatever. It’s how do you want your day to look, right.

Ron: Yeah. It’s actually less about money. We only attach the price tag to it so that you can actually know what your number is. Because I ask people like, “Will you quit working if I paid you $15 million for your company?” really they’ll say yes or no. so they’ve got a number in their head right.

Larry: Right.

Ron: Everybody’s got a number in their head. But where did the number come from? That’s all I want to know. Where did the number come from? Why do you need 15 million? Why isn’t two million enough? I’ve multiple parts of it, I have a spiritual side too. There’s no money attached to that at all. It’s about me becoming a becoming a better human being.

I have a vision about that too but I have to have time to be able to do that, right. I mean like if you work like I was just talking about, you’re necessarily going to eliminate or suffocate that part. And I have a family section and I have a personal section and all of those different sections I have a vision for each one of those. And I have to have time in order to do that. One of the cool exercises we did when I was doing that is to do the calendar.

Larry: Yeah.

Ron: I think you’ve done it to, right that’s what you were alluding to. Well if you put all your stuff in the calendar and then you don’t put business in there and you look at what’s left over for business in your ultimate day in your vision there’s not a whole lot left, is there Larry.

Larry: You got to figure out something so you can do the personal stuff, right.

Ron: Right.

Larry: That’s awesome man. I love that. So where does Ron go from here? What’s Ron got going on?

Ron: I think you know already I’m trying to put together some ideas about how to help business owners and entrepreneurs like us learn this stuff before it’s too late.

Larry: Right.

Ron: Because I was blessed to be in the right place at the right time to meet the right people who smacked me and woke me up before I did irreparable damage to parts of my vision, my family my friends myself. And I see it all over the place Larry. I know you do too man, I see it all over the place.

Larry: Yeah absolutely.

Ron: There’s entrepreneurs that are just on the outside, all entrepreneurs tell you everything rocks. Everything is awesome, we’re killing it, we’re crashing it everything is amazing. And on the inside they’re wondering how the hell to get off the treadmill.

How do you stop this machine that I’ve built? I and I don’t know, in some way I want to be able to help entrepreneurs be able to figure out how to make that change so that they can live a little bit better. They deserve to live a better life than they’re living.

Larry: That’s huge. There’s a lot of people out that are just pushing. Just grind, grind, grind and work hard and 10X everything, 20X everything, right.

Ron: Right yeah.

Larry: And they’re going to look up and their families either left them or they don’t- I mean I remember a time when I was travelling so much that I would walk in the door and they wouldn’t even notice, just, “Oh daddy’s home,” right and that really got to me. It was like no big deal I was coming or going or whatever. And that really hit home to me and even just recently as the couple of days I came to a lot of realization. So Ron when you start that, man I’m in. we need to feel that.

Ron: Well that means a lot, thank you. I’m hell bent on starting it. I don’t know exactly what it looks like or I would tell you but I feel like that’s what’s next for me anyway, is to try to help entrepreneurs and business owners understand. Yeah and I’ll keep doing real estate, it’s been really good to me. So I don’t feel compelled to do it all the time but when I can find good deals I’ll buy them.

Larry: You made a really good comment a couple of days ago in St. Louis. You said something about a lot of people say, “Real estate is my passion,” talk about that for a minute if you don’t mind.

Ron: Yeah I think and I’ve even said it in the past. It’s such a lie, it’s not my passion at all.

Larry: It’s a vehicle.

Ron: Real estate is a vehicle so that I actually can live my passion.

Larry: Right.

Ron: And it’s an amazing vehicle don’t get me wrong. I mean real estate has been very good to me and to a lot of other people that I know. But to say that it’s my passion, I have learned over the last couple of years as I actually kind of zeroed in on what my passion really is, it doesn’t have anything to do with my passion other than it finances it.

Larry: Yeah.

Ron: It finances my passion, right. That’s what it does.

Larry: Man I love that.

Ron: It gives me the option to be able to change my passion if I want to, to be able to do whatever I want. Freedom is what it gives me.

Larry: Right.

Ron: That’s not my passion.

Larry: I love it.

Ron: I am passionate about teaching other people how to be financially free, I do love that. And when I do it, it includes real estate.

Larry: Right.

Ron: Alright, just like you. But no, that is not my passion.

Larry: I love that, real estate is not your passion. It funs your passion.

Ron: That’s correct. Because some days my passion is my beautiful Harley.

Larry: Right.

Ron: Some days my passion is taking my family to Europe and creating memories that last forever.

Larry: Yeah, which you just got back from, right?

Ron: Right. Sometimes it’s just having the ability to buy a plane ticket that I wasn’t expecting to go see a family member because they need it.

Larry: Right.

Ron: It’s freedom and the ability to be able to do things that I once in my life was not able to do, it funs it.

Larry: Right, that sounds good. Ron, if anybody would like to connect with you or reach out to you or whatever, would you like to give out a website or any contact info or anything?

Ron: Sure, yeah. People can hit my website, its rpcinvest stands for RP Capital which is my company RP Capital, rpcinvest.com. And our contact information is on there but our phone number is 801-990-5109. So yeah just reach out there’s email links and everything on there, people can reach out. And man, if we can help people we would sure love to.

Larry: That’s awesome man. Well you’re an awesome guy, you’re living the dream living the life and you’ve worked really hard and busted your butt to get there. But I’m really glad that you created your own personal family vision and you’re able to have your business serve you instead of you serve it.

Ron: Absolutely. Larry it has been fun man. I appreciate the invitation buddy, thanks for having me.

Larry: Oh man, any time. It’s awesome and I’m going to see you in a few weeks you’re coming up here to visit, right. We’re going to ride together.

Ron: I cannot wait. I have only just driven through the area where you are and it’s beautiful up there. But I cannot wait to stop in and spent some time with you man. It’s going to be a little bit better.

Larry: That’s awesome man. It’s going to be a lot of fun I’m looking forward to it.

Ron: Yeah get that Harley polished up.

Larry: As long as I’ve had my bike I’ve never gone ridden with anybody, never.

Ron: Really?

Larry: Never.

Ron: Well that is about to change my friend. Jemma is on her way up so whatever your motorcycle is called and if you haven’t named her yet you better get her named.

Larry: I got to give her a name, I haven’t even thought about that.

Ron: See you don’t even care about her enough to give her a name. You better repent of that right now and then I can’t wait to ride with you man, it’s going to be fun.

Larry: That’s awesome man I’m looking forward to it. I really appreciate you being on man.

Ron: Alright I appreciate you man, have a great one.

Larry: Thanks a lot, you too.

[End of Recording] [36:46]